11-06-2014, 05:48 AM
Motivational advice is a bit like pornography.
Reading it (or listening to it) and imagining yourself to implement it triggers the same pleasure response that actually doing it would trigger, without you actually having to implement any of it.
It doesn’t feel as good as the real thing (especially if you add the feeling of guilt that kicks in later), but it is close enough. And it is much easier to do. So unfortunately our short sighted animal brain prefers the lowest hanging fruit.
In my personal theory, you need to be really fed up by the shallow instant gratification that all motivational advice can provide, before you are "ready for the advice" (to use your words, Caisne).
Reading it (or listening to it) and imagining yourself to implement it triggers the same pleasure response that actually doing it would trigger, without you actually having to implement any of it.
It doesn’t feel as good as the real thing (especially if you add the feeling of guilt that kicks in later), but it is close enough. And it is much easier to do. So unfortunately our short sighted animal brain prefers the lowest hanging fruit.
In my personal theory, you need to be really fed up by the shallow instant gratification that all motivational advice can provide, before you are "ready for the advice" (to use your words, Caisne).